C/ Floridablanca, 87 (4-2), E-08015 Barcelona, Catalunya, Espana


Data Protection Directive, March 2019


This is the privacy policy/statement Petra Scharmann, C/ Floridablanca, 87 (4-2), E-08015 Barcelona, Catalunya as the responsible party. This Privacy Policy was last updated in March 2019.

petra-scharmann.de is aware that your privacy is important. petra-scharmann.de is committed to protecting your privacy and the personal information you provide by accessing or using materials on the www.petra-scharmann.de website (the „Site“), including subscription pages or other web pages and apps that link to this Privacy Statement. Also, information you provide to

petra-scharmann.de in response to requests for information by e-mail or any other form of contact or in the context of the application process to petra-scharmann.de forward, will be treated in accordance with this privacy policy.

petra-scharmann.de may change this Privacy Policy from time to time at its sole discretion. Significant changes to this Privacy Policy will be posted on this page to ensure that you are always aware of what information we collect and how we use it. This website may contain links to external websites that are not governed by this Privacy Policy. petra-scharmann.de is not responsible for the privacy practices of third party websites to which we link. We encourage you to familiarize yourself with the privacy practices of such websites before providing any information to them.

Your acceptance of this privacy policy

Please read the privacy policy carefully. By visiting our website and giving your express consent at the required places, you declare your agreement with this data protection declaration. If you apply for a job on our website, the data protection declaration for the application process, which you will find in the application tool, also applies.

Collection and processing of data by petra-scharmann.de

What data do we collect?

petra-scharmann.de collects personal data from you when you register on this website, request publications, subscribe to newsletters or press releases by e-mail or register for events or training courses organised for petra-scharmann.de. At the time the relevant form is sent, the data you provide in the relevant form will be stored. This includes personal data such as your name, address, e-mail address, telephone number, user ID, bank details, your enquiry or order. If you apply with us, further data are queried. Further information can be found in the special data protection declaration for the application process.

The processing of the personal data from the input mask serves us exclusively for the processing of the respective inquiry or order.

At the time of sending the respective form, the following data will also be transmitted and stored: Your IP address, date and time of the transaction.

If you do not provide such information, you will not be able to register for the Site, request copies of publications, subscribe to newsletters and press releases by e-mail, or receive further information about our services or employment opportunities.

In addition, data and information is automatically transferred from your browser to our server in aggregated form. When you visit our website for information, it is stored in log files: Information about your browser type, operating system, IP address, date and time of request and time zone.

How do we use personal data?

The purposes and uses of your personal data depend on the use of the website and the personal information provided. We process your personal data:

(I) Legal basis for the fulfilment of contractual obligations (Art. 6 para. 1 lit. b DSGVO).

Registration: The registration data is used to register you as an interested party so that you can carry out the desired transaction.

Orders and registrations (in particular requests for publications, press releases, registration for training courses/events): The processing of personal data from the input mask serves us solely to process your order or registration.

(II) Weighing of interests as legal basis (Art. 6 para. 1 lit. f DSGVO) for the purpose of protecting the legitimate interests of petra-scharmann.de. This includes data transmission during the sending process. The data is used for this purpose,

– prevent misuse of the transaction in question and ensure the security of our information technology systems

– Learn more about website users, identify areas of interest and whether the website is designed to match the computer settings of most visitors to measure and improve the effectiveness of BCG marketing programs across multiple channels.

– improve our web content and navigation

(III) Based on your consent (Art. 6 Para. 1 a DSGVO)

If you have consented to the use of your personal data for certain purposes, the legality of such use is based on your consent. This includes in particular

– Consent to the storage of your application documents (for details, please refer to the data protection declaration on the application process)

– Consent to receive newsletters: You can subscribe to our free newsletter on our website. You can also receive our newsletter if you have purchased a product or service from us. In this context, we use your data to provide you with our news and information about our products and services. If you have purchased a product or service from us, we will use your e-mail address to promote our own and similar products or services. In this case the processing is based on § 7 Abs. 3 UWG or Art. 6 Abs. 1 lit. f DSGVO.

(IV) Due to legal requirements (Art. 6 para. 1 c DSGVO)

Furthermore, we process data for the purpose of complying with a legal obligation. This includes measures to combat fraud and money laundering as well as tax and social requirements.

Disclosure of data

We will not sell, share, rent, loan or otherwise make available your personal information to third parties except that we may share the information with service providers who work for us and need access to the information in connection with that work. Third parties may process this information only to the extent that and within the limits within which petra-scharmann.de itself is permitted to process such data. In addition, petra-scharmann.de may disclose your contact information in response to requests from bona fide rights owners in connection with alleged copyright or other proprietary rights infringement in connection with information you post or otherwise provide to petra-scharmann.de on the website.

Third parties with whom we may need to share personal information to help us provide services and products to you and operate our Web site include, but are not limited to, third parties with whom we may share personal information:
– our consultants/partners
– our external service providers who process information on our behalf to help us operate some of our internal business operations,
such as – sending e-mail, IT services and marketing and event services
– our business partners for publications and events, which are organized by petra-scharmann.de and these partners together
– law enforcement authorities to comply with legal obligations or a court order

Transfer of data to third countries

Data will only be transferred to countries outside the EU or the EEA (third countries) if this is necessary or legally required for the execution of your transactions. If a transaction requires petra-scharmann.de to receive data as a globally active organisation, personal information may be processed by petra-scharmann.de for this purpose. These measures may relate to your personal data stored in various countries around the globe, such as the USA, where data protection laws are different. In order to ensure an adequate level of protection, various measures are taken, such as the conclusion of EU standard contractual clauses.

Storage of your personal data

petra-scharmann.de stores your personal data as long as it is necessary for the contractual and legal purpose and obligations. If this data is no longer required for the fulfilment of the respective purpose, it will be deleted. However, they will not be deleted if petra-scharmann.de has to store the data for the following purposes:

– Compliance with commercial and tax retention obligations (in particular obligations from the German Commercial Code (Handelsgesetzbuch, Abgabeordnung), which are to be retained for up to 10 years)

– Securing evidence within the framework of limitation periods (which regularly amount to 3 years, but can also be up to 30 years)

Revocation of your consent

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of your consent until you revoke it.

If you do not wish to receive any further newsletters from us, you can unsubscribe from such communications at any time via a link. You will find this link in every e-mail you receive from us. You can also send your revocation to the contact details mentioned above. If you subscribe to the petra-scharmann.de newsletter by e-mail, you have the possibility to choose at the time of registration which type of actions, news and information you would like to receive. You also have the option to stop receiving these communications.

Cookies and other tracking technologies

petra-scharmann.de uses cookies on this website and in our communications with you to track your visits to our website and our communications. Cookies are small text files that are sent to your browser by a web server and stored on the hard drive of your computer. Other tracking technologies work similarly to cookies and place small files on your devices. Most Internet browsers allow you to delete cookies from your computer’s hard drive, prevent cookies from being stored, or receive a warning before a cookie is stored on your computer. Please follow the instructions in your browser or visit https://www.aboutcookies.org to learn more.

Technically necessary cookies

We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change. Technically necessary cookies are not required to display the website. Some functions of the website, such as the contact form etc. cannot be used properly without these cookies.

Cookies that are not technically necessary

We also use cookies on our website, which enable us to analyse the surfing behaviour of our users. In this way, the following data can be transmitted:

Data and purpose of the processing:

(1) Entered search terms

(2) Frequency of page views

(3) Use of website functions

The analysis cookies are used for the purpose of improving the quality of our website and its content. The analysis cookies tell us how the website is used and enable us to constantly optimise our services.

The user data collected in this way is pseudonymised by technical precautions. Therefore, it is no longer possible to assign the data to the calling user. The data are not stored together with other personal data of the users. When calling up our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this data protection declaration. In this context, there is also an indication as to how the storage of cookies in the browser settings can be prevented.

For both types of cookies, the legal basis is Art. 6 Para. 1 lit. f DSGVO. Cookies are stored on your computer and transmitted to us by it. Therefore, you as a user have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that all functions of the website can no longer be used to their full extent.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. („Google“), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, which acts as an agent for us. Google Analytics uses „cookies“, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States.

The following data will be processed:

– Browser type/version: aggregated usage analysis, website optimization and content adaptation
– Operating system used: aggregated usage analysis as well as optimization of the website and adaptation of content
– Referrer URL (the previously visited page),
– IP address that is anonymized
– Time of the server request

The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. We have also added the code „anonymize IP“ to Google Analytics on this website. This guarantees the masking of your IP address so that all data is collected anonymously. When IP anonymization is used, your IP address is therefore shortened in advance by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity and provide other services relating to website activity and internet usage to the website operator.

Our legitimate interest in data processing also lies in these purposes. The legal basis for the use of Google Analytics is Art. 6 para. 1 lit. f DSGVO. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield.

Sessions and campaigns are terminated after a certain period of time. By default, sessions end after 30 minutes of inactivity and campaigns end after six months. The maximum time limit for campaigns is two years. For more information on the Terms of Use and Privacy Policy, please visit https://www.google.com/analytics/terms/de.html or https://policies.google.com

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and Google from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en. As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection by Google Analytics by clicking on this link. An opt-out cookie is set to prevent your data from being collected in the future when you visit this website. The opt-out cookie applies only to this browser and only to our website and is placed on your device. If you delete the cookies in this browser, you must set the opt-out cookie again. You will find information on how to integrate the opt-out cookie at: https://developers.google.com/analytics/devguides/collection/gajs/?hl=en#disable].

We continue to use Google Analytics to evaluate data from double-click cookies and AdWords for statistical purposes. If you do not wish this to happen, you can deactivate it using the ad preferences manager (http://www.google.com/settings/ads/onweb/?hl=en).

Further information on data protection in connection with Google Analytics can be found in the Google Analytics help (https://support.google.com/analytics/answer/6004245?hl=en).

Adobe Analytics

This website uses the web analytics service Adobe Analytics to analyze and regularly improve the use of our website. The statistics obtained enable us to improve our services and make them more interesting for you as a user. Adobe has adopted the EU-US Privacy Shield for the exceptional cases in which personal information is transferred to the United States. The legal basis for the use of Adobe Analytics is Art. 6 Para. 1 S. 1 lit. f DSGVO.

Cookies are stored on your computer for this evaluation. The information collected in this way is stored on servers, including in the USA. If you prevent the storage of cookies, we would like to point out that you may not be able to use this website to its full extent. It is possible to prevent the storage of cookies by changing the settings in your browser or by clicking the „Log off“ button at http://www.adobe.com/de/privacy/opt-out.html or by refusing to use cookies here: https://bcg.sc.omtrdc.net/optout.html?optout=1&confirm_change=1.

This website uses Adobe Analytics, where the IP address is shortened by the last octet. A personal reference can thus be excluded.

Adobe Analytics is provided by the following third-party provider: Adobe Systems Software Ireland Limited, Ireland, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland; privacy@adobe.com; Privacy Notice: https://www.adobe.com/de/privacy/policy.htm

safety precautions

petra-scharmann.de or the service provider commissioned to do so uses suitable technical and organisational security measures to protect personal data from loss, misuse, manipulation or deletion. Only authorized employees and contractual partners have access to data that you have made available, and this access is only granted if this is necessary. Any employee or contractor who has access to personal information is required to keep it confidential. Although we have taken state-of-the-art measures to protect your personal information, petra-scharmann.de cannot guarantee that your personal information will not be compromised.

Links to other websites

This website contains links to other websites which are not operated by petra-scharmann.de. By clicking on these links you leave the petra-scharmann.de website. petra-scharmann.de is not responsible for the privacy practices or the content of Web sites not operated by petra-scharmann.de to which we provide links from our Web site. We are not responsible for the security and privacy practices of any information you provide when visiting other websites and pages to which our privacy statement does not apply. We cannot control the content or security of such websites.

legal compliance

petra-scharmann.de may be required to release personal data of users or customers to judicial authorities in order to comply with a subpoena or comparable court order or administrative order, or if we are required or authorized to do so by the laws, regulations and statutes of a country, state or other competent jurisdiction. We may also disclose personal user information to our affected business partners or the judicial authorities in the event of a violation of the terms of use of the Site or the restrictions on the use of materials made available on the Site.

Rights of Data Subjects

In accordance with the applicable data protection regulations, including but not limited to the DSGVO, you have the right to information. If the data stored about you is incorrect or out of date, you have the right to correct it (right of rectification). You also have the right to delete and restrict the processing of your personal data. Furthermore, you have the right to transfer your personal data and the right to revoke your consent and the right to object. Under certain circumstances, this provision does not apply if the restrictions according to §§ 34 and 35 BDSG-neu apply. If you wish to exercise your rights, please send an e-mail to: datenschutz(at)petra-scharmann.de . You also have the right to file a complaint with the competent supervisory authority.


petra-scharmann.de is aware of the importance of protecting the privacy of children, especially with regard to Internet communication. This website is not intended for minors, i.e. persons under the age of 18, and is not intended to address them.

Use of Petra-scharmann.de websites

Your access to and use of this website is subject to this Privacy Policy and other provisions summarized in our Terms of Use.

Contact us

If you have any questions about this data protection declaration, please contact the data protection officer at: datenschutz(at)petra-scharmann.de . Please note that we need proof of who you are before we can give you any information.